For Massage & Myotherapy Australia and its members, it is important for consumers of massage and myotherapy and the general public to have credible, easily understood information central for making informed decisions about their health choices.

Massage & Myotherapy Australia runs regular media campaigns to direct the public towards credible and professional therapists. This is done through campaigns that provide simple concepts and key messages, an awareness of quality assurance in selecting a therapist and how to search for a therapist specific to your health needs. Massage & Myotherapy Australia campaigns involve a range of off and online mediums such as radio, television and social media that incorporate a call to action towards the Association's directory of specialist professional therapists across Australia.